When you need to pitch your idea at work, don’t let your audience get buried in the facts. Facts are good but often they don’t carry the passion needed to convince decision makers to support your proposal.
Instead, you want to engage your audience by showcasing the benefits of your plan on a more sensory level. In this episode of our Employee Productivity series, you’ll learn how a few simple changes can make your pitch much more effective.
What Productivity Questions Does This Video Answer?
- How to pitch a new idea at work?
- How to improve your communication skills?
- What can you do to be more persuasive at work?
- How to sell change at work?
Video Transcript for How to Pitch Your Idea at Work
You’ve got a great idea to pitch but with your audience doesn’t seem interested. Maybe it’s software, maybe a new piece of equipment, or just a new idea that you have. You’re pitching it but no one is excited.
I know that’s very frustrating. I want you to step back and consider how you’re pitching it because often we give a dictionary definition of a new process or new piece of equipment but we don’t really explain why you were so excited about it and why they should be so excited about. Let’s go back a few years, Henry Ford is working with the assembly line, Imagine if you saw the assembly line back then and were pitching it to a manufacturer.
If you just gave that definition, people might not get that excited about it. But if you said, “I was in the factory. Every person had a specific job. They all lined up together. It saved time, it saved money, it was all of these people working as one unit.”
That’s a little better than just saying, “The assembly line is just… dah, dah, dah, dah, dah.” Kind of the boring stuff.
Paint the picture. Let people know what you saw. What made you excited. Think it can help.
Doesn’t mean they’re going to accept the idea. But it gives them a better chance to evaluate it. Excitement, enthusiasm. If you saw it, share it
About This Video Series
Ken Okel’s ongoing Employee Productivity video series will make you more effective on the job. Every week, you’ll learn a new, easy to understand tip that you can use right away, like how automation can help your team.
Tired of a productivity problem? Let us know and we’ll feature it in an upcoming episode.
About Ken Okel
As a motivational speaker, Ken Okel works with leaders and organizations to boost productivity, performance, and profits. At conferences, conventions, and company meetings, he engages audiences with new ways to maximize their time at work. To see a sample of his keynote and workshop presentations, visit his video page.
